Something About Me!
A wise man once said, “If you live your life doing only what you can do, you will never be satisfied.” This philosophy fuels my passion for continuous growth, innovation, and making a tangible impact.
As a dedicated SEO and Content Manager, I specialize in helping businesses and organizations enhance their online visibility and expand their digital reach. My expertise lies in crafting effective, data-driven search engine optimization strategies that drive measurable results.
Here’s how I add value:
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In-Depth SEO Knowledge: I have a deep understanding of how search engines operate and stay ahead of evolving algorithms and trends.
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Tactical Execution: I am skilled in identifying and implementing proven tactics to improve search engine rankings and increase organic traffic.
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Content Excellence: I develop and manage high-quality, engaging content that resonates with target audiences and aligns with SEO goals.
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Performance Analysis: Using advanced tools and analytics, I measure success and refine strategies for continuous improvement.
I am passionate about bridging the gap between technical SEO and creative storytelling, ensuring businesses don’t just rank but truly connect with their audience. Let’s build something impactful together!
Track When Google Updates Can Change Your Website's Organic Traffic
Professional Learning Curve
"Every organisation has added a dimension in my professional life. My journey in the marketing world is a learning curve"
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Superprof (EdTech Industry)
SEO Manager - Anglophone Markets
Paris, France
June 2019 - January 2025
At Superprof, I manage Content and SEO for Anglophone and Asian markets, including India, Malaysia, Singapore, Turkey, and Indonesia. My key responsibilities include:
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Implementing On-page and Off-page SEO strategies for Superprof websites.
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Managing and optimizing content for the Superprof India blog using WordPress.
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Conducting market analysis with Google Analytics and Search Console, focusing on Indian and Malaysian markets.
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Performing keyword research with tools like AHREFs and SEO extensions.
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Conducting site audits using Screaming Frog to ensure website health.
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Leveraging CRM tools to understand User Intent and analyze customer behavior for strategic insights.
Tools I frequently use include AHREFs, SEMrush, Screaming Frog, Google Analytics, Search Console, Google Data Studio, Majestic, and SEO Observer. My role integrates SEO and CRM strategies to optimize digital presence and enhance customer engagement.
The Real Green Café (Food/Hospitality Industry)
Marketing Strategist
Pune, Maharashtra
March 2015 - August 2018
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Plant-based restaurant with a vision to innovate food business.
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Client engagement: Offline and Online reputation management.
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Customer Relationship Marketing: Learning relationship with customers.
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Create inbound marketing strategies
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Personalized customer interaction through e-mail marketing using MailChimp
Wirality Media Private Limited (Ad Agency)
Community Manager Internship
August 2017- November 2017
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Community management: Manage and monitor client reputation on social media
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Search Engine Optimization (SEO) for newly established clients
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Creating content strategies for new start-ups
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Community management (Find where the customers interact)
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Client engagement: Understand and interact with clients as per their requirements
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Keyword research: Advanced Keyword research for better organic reach.
KPMG
Transfer Pricing Analyst
June 2013 - September 2014
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Transfer Pricing and tax processes: Work on tight deadlines and respond to changing business environments.
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Teamwork and responsibility
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Client interaction: Improved my responsiveness and situation awareness.
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Focus on databases such as Prowess and Capitaline
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Industry overviews and market research: Insight on different industries and market.
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Qualitative analysis of financial data: Know your client and their competition.
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