Hello! My name is Vaibhav Viswanath
"The effect you have on others is your most valuable currency."
Welcome to My Digital Portfolio!
Something About Me!
A wise man once said, “You should optimize your website for the users in a way that even Google updates cannot affect your business.”
This philosophy fuels my passion for helping businesses identify their core strategy to achieve top rankings on Google.
As a dedicated SEO and Content Manager, I specialize in helping businesses and organizations enhance their online visibility and expand their digital reach. My expertise lies in crafting effective, data-driven search engine optimization strategies that drive measurable results.
Here’s how I add value:
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In-Depth SEO Knowledge: I possess a comprehensive understanding of how search engines operate, enabling me to stay ahead of evolving algorithms and trends.
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Tactical Execution: I am skilled in identifying and implementing proven tactics to improve search engine rankings and increase organic traffic.
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Content Excellence: I develop and manage high-quality, engaging content that resonates with target audiences and aligns with SEO goals.
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Performance Analysis: Using advanced tools and analytics, I measure success and refine strategies for continuous improvement.
I am passionate about bridging the gap between technical SEO and creative storytelling, ensuring businesses don’t just rank but truly connect with their audience. Let’s build something impactful together!
Professional Learning Curve
"Every organisation has added a dimension in my professional life. My journey in the marketing world is a learning curve"
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Superprof (EdTech Industry)
SEO & Content Manager - Anglophone Markets
June 2019 - January 2025
At Superprof, I manage Content and SEO for Anglophone and Asian markets. My key responsibilities include:
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Implementing On-page and Off-page SEO strategies for multiple Superprof websites.
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Create & Execute Content Marketing Strategies Across 5 different markets.
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Conducting competitive analysis using Ahrefs & Semrush.
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Keyword Analysis & Monitoring Using GSC & Ahrefs To Understand Google Algorithm Changes
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Provide deep Insights To Improve the UI/UX of The Websites.
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Improve Conversions Using On-Page SEO Strategies.
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Leverage AI Tools To Understand & Measure KPIs.
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Understand Customer Lifecycle & Perform Analysis To Improve Registrations [Teachers & Students] On The Platform.
My role integrates SEO and CRM strategies to optimize digital presence and enhance customer engagement.
SEO Consultancy [Freelance]
January 2025 - Presently
Currently providing SEO services as a Freelance SEO Consultant during my career break, helping niche businesses enhance their online visibility.
I specialize in on-page & off-page SEO, content strategy & management, keyword research, Backlink optimization, on-page content creation & curation optimization, and website audits, tailoring strategies to niche markets.
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My approach focuses on data-driven insights and ethical SEO practices to drive organic growth and improve search rankings. Passionate about crafting engaging, optimized content and implementing effective SEO strategies that align with brand values.
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The tools I am using for my SEO practice include:
Semrush & Ahrefs for KW research
ChatGPT Premium To Enhance KW Strategies
Screaming Frog for website audit & technical SEO
Google Search Console& Google Analytics [GA4]
Google Ads [Diverse Traffic Sources]
Sistrix [Measure Online Visibility]
Also Asked [Create Topic Clusters Based On Search Intent]
Looker Studio & Claude AI For Monthly Reporting -
Utilizing AI tools to enhance content, optimizing existing & fresh content for LLMs, and catering to the multi-modal requirements of LLMs.Utilizing the Claude API to generate custom Google Search Console Reports
Using Prompts To Analyze Competition & Get In-depth Insights
Contact
